FAQs

FAQs – Aimgold
Frequently Asked Questions

Everything you need to know about selling your gold through Aimgold. Can't find your answer? Contact our support team directly.

How It Works

Aimgold is a technology platform that makes selling gold transparent, safe, and straightforward. We act as a trusted intermediary — connecting you with professional, verified dealers while managing the entire process digitally.

Here's how it works in a few simple steps:

  • Download the app and upload details and a photo of your gold item
  • Receive an instant guide price estimate based on live market rates
  • Request a fully insured, prepaid postal pack to send your items
  • Once received and verified by a dealer, you'll receive a confirmed offer
  • Accept the offer and receive instant payment directly to your bank account

We are currently operating as a fully postal service. We are actively onboarding local dealers across the UK, and once sufficient coverage is established, customers will also have the option to visit a verified local dealer in person.

You can sell a wide range of gold items including:

  • Gold jewellery (rings, chains, earrings, bracelets)
  • Broken or unwanted jewellery
  • Gold coins
  • Gold scrap

Silver and other precious metals may also be supported. If you're unsure whether your item qualifies, contact our team before sending.

No. Most personal jewellery does not require original documentation. The verified dealer will confirm weight and purity during the verification process once your item is received.

Downloading and using the Aimgold app is completely free. There is no upfront fee to check a price estimate. The final offer provided reflects the dealer's pricing structure, which is fully transparent before you accept.

Pricing & Payments

Your estimate is based on three key factors:

  • Current live gold market prices (updated in real time)
  • The weight of your item (entered by you in the app)
  • The purity of your gold (e.g. 9ct, 14ct, 18ct, 22ct, 24ct)

The dealer will professionally verify weight and purity once your item is received, and a confirmed final offer will be presented before any payment is made.

The initial estimate is a guide price based on live market rates at the time you check. Because gold prices fluctuate, the final confirmed offer may reflect market movements between your estimate and the time of verification.

You will always see the confirmed offer before you choose to accept — you are never obligated to proceed.

Once you accept the confirmed offer, payment is made instantly and directly to your UK bank account. We do not use cash payments, ensuring every transaction is secure and fully traceable.

Same-day payment applies when your parcel is received and verified before 1pm on a working day.

Aimgold was built specifically to solve this problem. We provide:

  • Transparent pricing linked to live market rates
  • A full digital record of your transaction
  • Professional verification using industry-standard testing equipment
  • The ability to decline the offer at any point before accepting payment

Our goal is to give you complete confidence that you're receiving a fair, market-linked price every time.

Security & Trust

Yes. We use secure digital identity verification to comply with UK anti-money laundering (AML) regulations. Your information is encrypted, handled securely, and used solely for regulatory compliance purposes. We do not share your personal data for marketing without your explicit consent.

Selling precious metals is a regulated activity in the UK. Identity verification is a legal requirement that helps:

  • Protect against fraud and theft
  • Prevent money laundering
  • Ensure all payments go to the correct verified person

This protects both you and the dealers on our platform.

XRF (X-ray fluorescence) testing is a professional, non-destructive method used by our verified dealers and team to accurately analyse the metal content and purity of your gold items once received. It confirms:

  • Gold purity (carat)
  • Metal composition

This technology ensures you receive an accurate, fair, and evidence-based offer — not a rough estimate.

Yes, absolutely. You are never obligated to accept the confirmed offer. If you choose not to proceed, you can decline before payment is processed and your items will be returned to you. Return procedures will apply for postal transactions.

Postage & Delivery

Yes. We provide a fully insured, trackable prepaid postal pack for sending your items. Clear packaging instructions are provided to ensure your gold is protected throughout transit. Your items are covered from the moment they are collected.

Currently, Aimgold operates as a fully postal service. We are actively onboarding verified local dealers across the UK. Once we have sufficient dealer coverage in your area, you will have the option to visit a local dealer in person directly through the app. We will notify customers as this becomes available.

Still have a question?

Our support team is here to help you every step of the way.

Contact us via our form  |  020 8153 3326